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Fannie Mae required greater streamlining and data gathering from their large internal meetings. The focus of the solution development focused on transparency, and a dialogue-rich approach achieved using digital brochures and live interactive features.
Duuzra provided each of the attendees with an iPad pre-loaded with the event information including speaker biographies, presentation slides, white papers and the event agenda. Attendees registered their information to log in and view the interactive digital brochure.
The inclusion of 8 polls and 7 surveys allowed the leaders of Fannie Mae to gain immediate insights from the audience about the topics discussed.
The browsing behaviour of each attendee was monitored in real-time and viewable throughout the event.
Over 95% of the audience registered to use the iPads and gain access to the event content.
90% average participation in polls.The browsing behaviour of each attendee was monitored in real-time and viewable throughout the event. This tool allowed the organizers and event representatives to understand which content was most engaged with by each individual.
The development of the collaboration tool allowed the organizers and event representatives to understand which content was most engaged with by each individual.
Combined with the poll results, questions asked and survey responses, the browsing behaviour gave unprecedented insight into how the event and the content presented was received.